Thursday, 28 February 2013

Target audience for the magazine I brought

I have recently brought the latest issue of 'We love pop' magazine. I reviewed the front cover and have decided that this magazine's target audience looks as though they would be young girls aged 14-18. I came to this decision partly based on the large image of One Direction on the front cover attracting their main audience of teenage girls. The font choice also suggested this as the italic text more interesting making it appeal to a teenage audience and also the italic effect makes it stand out from the rest of the magazine and really attracts the readers eye. Sans serif is used on the majority of the front cover which makes it simple and easy to read for the target audience.

The main colours used on this magazine are red, pink and white.This is good because the background is white, which has a great effect on the magazine, as the text is in bright colours, which attracts the readers eye and makes it stand out, making it easy and clear to read, which is perfect for their target audience.

The layout of this magazine cover is very busy. It contains a load of captions and pictures scattered all around the main image, which covers over half of the magazine, making it stand out from the rest of the images and text. This is cleverly laid out as it has everything a teenage girl is interested in on it, including: Sue Sylvester answering problems, popular boyband Union J, teen icon Amelia Lily's wardrobe and latest fashion, all fitting nicely around the main picture of worldwide boyband One Direction.

The masthead of this magazine shows that this magazine is very informal. This is because the title only contains two words 'We' and 'Pop' and the word love have been replaced with a red love heart, which appeals to their young target audience, making it look even more cluttered and better to read. Also on the masthead it includes three words 'Gossip.Fashion.Boys'. These are three thing that girls that age are in to and like reading about, which attracts their attention and makes them want to read whats inside.

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