I attracted my audience in a number of ways, using different tactics and techniques to draw their attention to my magazine.
As my target audience are 15-19 year olds I decided not to use formal language, as there would b a risk of losing their interest, resulting in them no longer not purchasing my magazine. I kept the language informal, as I felt a if my audience could relate to the magazine more, grabbing their attention. I actually used sang in the magazine, as this is the language my target audience are familiar with and can relate to and it assures them that it wasn't formal boring person that wrote it.
The font is another way I attracted my audience. Although I only used one font throughout the making of each page of my magazine, with exceptions to my contents page. I feel doing this made my magazine look much more in range with my target audience, I changes the size, colour and made it bold. This made the magazine look more interesting and appealing, catching my target audience's eye and them actually wanting to read on, rather the being put off with lots of different fonts, making the page look overcrowded and confusing for the reader, getting distracted and losing interest by the different fonts on the page.
I tried to draw my target audience in by adding a competition that is brightly decorated on my contents page, making sure it is one of the first things the reader comes across. Because my questionnaire showed me that a huge proportion of my target audience buys these magazines because of the competitions they can enter, and as being a 17 year old myself, I know what my target audience want and Wireless Festival is one of the biggest event of the summer, that most teens want to be involved in. I added the official wireless logo, so people could recognise it, which allows people more people to be drawn in and continuously to buy this magazine. I added the chance to win the tickets in my contents page, as I wanted my magazine to get better and better as the reader reads on.
The main image on the front cover is a picture of a teenager, the same ages as my target audience. The fact that she is looking at the camera, allows the audience to be drawn in, addressing the audience. This is a popular convention in magazines, as most successful magazines do this to address to their audience, drawing them in to buying the magazine. I have also added images at the bottom of my front cover, making it appeal to the audience more, as I feel that just having one main image would not address my audience and they wouldn't be drawn in as much and may even find it boring and not want to read on.
The main image on my contents page is the same teenage artist holding a guitar with her headphones on, looking as if she is really enjoying playing and listening to music. This is very effective as it allows the audience to feel as though they can feel what she is feeling by reading this magazine and fulfilling themselves by reading all about the music and the rest of the content in the magazine. In my contents page I also added further images of that same artist in a 'Exclusive photoshoot'. This shows the audience that they have a whole article on that particular artist that they can look forward to and enjoy. It also makes the magazine more appealing to my audience as, going back to my questionnaire, my targeted audience said that they preferred a page with more than one image but not too cluttered, and I feel as though the images I added to my contents would hugely appeal to my target audience.
The image on my double page spread I feel would appeal to my target audience because it is actually quite a uniquely laid out. I feel this would address my audience and draw them in, making them want to read the article on the page and find out more about the artist on the page, her story so they can understand the image more, allowing them to know why it is that she is looking that way in the main image on the page and really getting to know the artist and maybe even gaining an interest to her.
I again added a few more images at the side of the right hand page, again linking back to my questionnaire, my target audience want to see more than one image on a page, so I added a few more, allowing my magazine to attract them, making it appeal to them more and allowing them to enjoy my magazine more.
The masthead of my magazine front cover, is very unique and eye catching. This allows the magazine to catch the attention of my audience. I used three bold colours, making it stand out more, but not too much that it makes my magazine look too overcrowded and not appeal to my audience. I also made it as big as I could. I did this because I feel that every successful magazine has to have a big title that really hooks the reader into reading the magazine and makes the reader recognise that particular title.
I feel that I have been successful in the making of my magazine, as I have took on board the feedback that my target audience have given me, as well as trying to make my magazine look unique and making it one of a kind, which makes it a lot more interesting, as my audience wouldn't have seen it done like the way I have done it before, which would make it more interesting for them making them want more of the same style.
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